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Grocery Store’s New Look Was Inspired by Everything From Pixar to BuzzFeed

Lowes Foods gets a bold rebrand from agency The Variable Sure, megachains like Whole Foods and Trader Joe's can pull off a hip, millennial-savvy vibe. But what about those old-school regional grocers? Lowes Foods, with around 100 locations in the…

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Branding Lessons From China’s Alibaba

What Can Other Chinese Companies Learn From E-Commerce Giant's Success? When it comes to establishing strong international brands, Chinese companies are struggling to crack the code. Three of the top five smartphone makers globally are Chinese, yet how many Western…

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