Read More

3 Ways to Optimize Your Content for Google Plus Post Ads

In January, we looked closely at what Google +Post Ads are and how you can create your own. Designed to amplify your existing Google+ content, the ad unit uses posts that have already been published and are living on your…

Continue Reading →

Read More

21 Call to Action Examples and 3 Rules for Effective CTAs

Kathryn A. I started this article looking for 101 call to action examples. My plan was to review the all-time great copywriting controls and find the calls to action that made them so effective. After all, they were written by…

Continue Reading →

Read More

5 Reasons Your Lead Gen Efforts May Be Off Center

We’ve talked a lot about the benefits of Conversion Rate Optimization in the past. As a business practice, CRO does a remarkable job of improving Key Performance Indicators (KPIs) for an array of website metrics across all types of businesses.…

Continue Reading →

[template id="143"]