Upworthy, Joining a Refrain, Says Paid Posts Get More Views Than Editorial

Viral Site Also Names Media Exec Kim Kelleher to Board Three months ago the first major brand advertising campaign appeared on Upworthy, a mix of paid and curated posts promoting Unilever's Project Sunlight initiative. Now Upworthy is saying content from…

Continue Reading →

Read More

Marketers Struggling To Get Results: Content Marketing

The Problem May Be in the Execution Despite widespread increases in content-marketing budgets, b-to-b marketers are still struggling to translate their content-marketing efforts into actual businesses results, according to a new study conducted by Forrester in conjunction with the Business…

Continue Reading →

Read More

Embedded With Adidas’ Social Media Team at the World Cup in Rio

Striving to Be the Most Talked-About Brand At the Tournament The war room from the inside. Credit: Julie Ruvolo At 5 p.m. on the Fourth of July, forty-odd members of Team Adidas are watching the kick-off of the Colombia vs.…

Continue Reading →

Get In Touch

We would love to talk to you and let you know how we can supercharge your company into today's concept driven advertising, digital media marketing, social media engagment and consumer to business generation world.

Your Name (required)

Your Email (required)

Phone Number (required)

Subject

Message

captcha

Address

The Swagger Group works hard from a secret lair deep in the heart of Fort Lauderdale, Florida.

Swagger Group, Inc.
P: (309) 309-5263
E: info@swaggergroup.com